DES MOINES, Iowa (AP) -- A Des Moines funeral home is giving people one last chance to have their name in lights.
Iles Funeral Home is going high-tech with its funeral announcements, putting them on electronic billboards around the city.
General Manager John Wild compares it to the posting of funeral announcements at shops and post offices in rural communities where the business has funeral homes.
Jessica Koth, spokeswoman for the National Funeral Directors Association, says it's the first time she's heard of service information being displayed on billboards.
She calls the idea different and special.
Announcements can flash the person's name, picture and service details.
They rotate with other ads. There is no additional cost to the family.
(Copyright 2009 by The Associated Press. All Rights Reserved.)
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