Neligh, NE marketing campaign is being spearheaded by a pair of - KTIV News 4 Sioux City IA: News, Weather and Sports

Neligh, NE marketing campaign is being spearheaded by a pair of college students


Over the past month, University of Nebraska-Lincoln students Alyssa Dye and Jessica Remaly have seen what small town living is all about.

The seniors to be are spending eight weeks of their summer vacation in northeast Nebraska apart of UNL's Rural Futures Institute.

Jessica Remaly, UNL student said, "They pair up teams of interns and send them out to communities that are doing big things in areas of community development and economic development."

The town of Neligh was one of four communities around the state who were awarded a pair of interns through the Rural Futures program. Economic Development Director Greg Ptacek has put his interns in charge of capturing and producing several promotion videos featuring Neligh's quality of life.

Alyssa Dye, UNL student said, "Before we came up here, Greg sent us a concept video of something he put together. The structure of his videos were action shots and (the slogan) "This is My Neligh."

Those four words, This is My Neligh, correlates with the town's new motto "Not To Small To Have It All." Dye and Remaly are in charge of putting together 20 videos using the city of Neligh's Go Pro Camera.

In all 40 videos are being created to highlight Neligh's amenities, community and recreation. Ptacek has high expectations for the films, but he admits if they make one family move to town, they have served their purpose.

Greg Ptacek, Neligh Economic Development Director said, "If I get two more kids in the school system and two new full time employees in Neligh and kind of energize this community a little bit more we've succeed.

Neligh's Economic Development office is unveiling the first batch of promotion videos during an open house Tuesday afternoon from 4-6.

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